Is reality worth fighting for?

Build a path for your family to navigate a digital age. Bring back real connection, creators, and progress.

Get early access to our coaching program and be the first to know when we launch.

The Program

World-Class Coaching For Your Family

Modeled after the systems used by the best executive coaching programs in business — adapted for the most important organization you'll ever lead.

Monthly 1-on-1 Coaching

One 90-minute session per month with a dedicated Project Real guide. Personalized strategy for your family's unique challenges.

1× per month · 90 min

Monthly Group Calls

Learn from other families fighting to replace artificial connection in the home. Share wins, challenges, and real strategies.

1× per month · Group session

Take-Home Curriculum

Resources, exercises, and content designed to help you make real, measurable progress between sessions — not just theory.

Ongoing resources & content

Be the first to get access when we launch.

The best investment you'll ever make is in your own family.

The Crisis

Screens Are Winning

The average American family spends less than an hour a day in meaningful connection. Meanwhile, screens have taken over nearly every waking moment.

Screen Use

0 + hrs/day

average screen time for teens

That's nearly 50 hours per week consumed by phones, tablets, and screens.

Real Connection

<1 hr/day

of meaningful family connection

Your kids get 50× more screen time than real, meaningful time with you.

Where Does a Teenager's Week Actually Go?

168 hours — here's how they break down.

Screens (~50h)
Sleep (56h)
School (35h)

Screens dominate nearly a third of your teenager's entire week. That's more time staring at a phone than they spend in school. Real family connection barely registers on this chart — and that's the problem.

The Investment Gap

We Spend Thousands on Everything Except What Matters Most.

Look at how much we willingly invest in things that don't come close to the importance of raising our children.

What We Readily Spend

Employee training $1,500–2,000 /yr
Consumer goods $78,500 /yr
Entertainment $3,600 /yr
Fitness & wellness $1,000–3,000 /yr
Streaming subscriptions $1,200 /yr

Total spent on "stuff"

$85,000+ /yr

What We Spend on Parenting

$25

per year, per child.

That's it. Twenty-five dollars. We spend more on a single dinner out than we invest in learning how to raise our kids in an entire year.

65%

of parents spend zero time and zero dollars training themselves to be better parents.

We wait until the crisis — addiction, anxiety, behavioral problems — then scramble for solutions. Prevention would have cost a fraction of the price.

We spend 3,400× more on stuff than on learning to parent.

Does that ratio make sense to you?

An ounce of prevention is better than a ton of treatment. You wouldn't run your company without a plan. Why run your family without one?

The Process

This Isn't An
Anti-Tech Crusade.

It's about replacing empty screen consumption with systems built on high-performance leadership.

"I don't have time for this."

You already spend the time — it's just vanishing into screens. Project Real doesn't add to your plate; it helps you reclaim the time that's already yours.

"My kids won't listen."

Rules without relationship lead to rebellion. We give you a framework that builds connection before correction, leading with relationship, not restriction.

"I've tried everything."

You haven't had a proven 12-month system. This isn't just advice; it's a step-by-step framework designed for the modern digital landscape.

We are not alone in this fight
Roughhouse / Lost Search Media / Bider Egg Vinyl / The FAM Project / The Screen Guy / Roughhouse / Lost Search Media / Bider Egg Vinyl / The FAM Project / The Screen Guy /

"We have overprotected our children in the real world and underprotected them in the virtual world."

Jonathan Haidt

Your Family Is
Worth The Fight.

We aren't here to serve basic advice. You work hard and deserve a framework that actually keeps up with modern challenges.

Project Real makes consistency feel possible. If real connection is your goal, this is your plan.

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